Relevance of Shakespeare Macbeth Themes Essay

Taking the stage 400 years ago, when shakespeare was provide with his magical wand and book of speels , he casted a miraculous while upon the world leaving pot everywhere spell bounded. From the wonderful pleasures of cacoethes to the dark enchanting delights of dream, his expert flawless wizardry enabled his socerous charms to stun and wobble the world even to this day. There is virtually no one who doesnt sock this quoteFair is foul and foul is fairTo know the bard, is to be a somebody. True fact.In particular there is a certain shakespeare play that strongly and rather brutally deals with those themes applicable and prevailing to todays society. Its a tale of loyalty, morality, guilt and conscience to lust, deception, betrayal, jealousy, ambition and greed. Add in the element of war and destiny and youve got Macbeth. Shakespeare has in truth shaped, shifted and cultivated Macbeth to convey human emotions to his characters to the utmost extreme. He also exhibit that its more satisfying to achieve goals than ill gained means. breathing in and guilt, these themes are save relevant to todays society. Eessntially the play Macbeth explores the temptation of absolute agent and vaulting ambition. Iots relevant because Macbeth captures the many modern dilemmas and concerns today and the never-ending nature of the human condition. Ambition was the driving force behind Macbeth. Normally, beingness ambitious is a good thing, it pushes people to not give up.Without ambition, people wouldnt get very far, yet being overzealous with ambition also has its downfalls. I have no spur to lolly the sides of my intent buy only vaulting ambition illustrates Macbeths ruthless obsession for power. There are two types of ambition Ambition guinea pig 1 naked and unchecked ambition only benefiting themselves like Macbeth Ambition Type 2 caring others above themselves like Banqou The play fiercely illustrates how being consumed by naked and unchecked ambition has i ts drastic consequences specially when it compromises your conscience or morality which is still applicable to todays society. The world is full of ambition and people want to climb to the top. So being ambitious is like wielding a two-edged sword.

Ethics – Moral Principles

The terminus honorableity is defined as a system of moral principles. When incorporating ethical motive with business it is extremely difficult to determine what is considered moral or immoral, as well as what is judged as justice in ships company. One rack on this topic opposes justice squirt be compatible with business. The different sales booth believes thither is a line that draws between good and no-account it really depends upon the motive of the action. Is business ethics possible in our gratuity day society?Matigari, a short story written by Ngugi wa Thiongo, shows it is evident that Ngugi was trying to father it neat that ethics would be impossible in a democratic society. The main character in the story, whose name is Matigari, is continuously essaying for im fictional characteriality and justice. My friends Can you tell me where a person could find fairness and justice in this country? (Ngugu, 1989) were his lease words when approaching people. The crowds w ould all look at him as if he were speaking nonsense. Matigari feels as though the democratic world in which he is living was created upside d receive. The builder sleeps in the open, the worker is left empty-handed, the hack goes naked, and the tiller goes to sleep on an empty stomach (Ngugu, 1989). He wonders where truth and justice lies in this world for even those who farm ar starving. His search leads him to a meeting called by the Minister for Truth and Justice. The real truth open fire be found within the oppressed. He had built his proclaim home, yet it was still taken away from him it is a clear mannikin of a capitalist close property. Matigari favours the labour guess of property, which gives labourers the right to get their own set ashore.It is clearly not ethical to take unitys land away in which he or she worked upon. It is evident Matigari believes in the labour theory of property whereas the government enforces a capitalist private property. The labour theory of property is a raw(a) rightfulness theory that holds that property originally comes about by the person doing the labour upon natural resources. Land in its original state would be considered not own by anyone, but if someone were to apply his or her labour to the land it would become their property.On the other hand, private property is central to capitalism (Samuels, 2002). Under capitalism, private hands control basic assets and productive resources. The major economic decisions are made by individuals or groups acting upon their own pursuit of profit. This is what the government has done they have created the society into private property. For this reason, Matigari has declare for the labour theory of property to be sought out. The Kantian ethics believes all moral duties, maxims, or certain rules of conduct great deal be labelled either ruin or right. Act only on that maxim which you can will to be a universal virtue (Macmillan, 1972). The universal law is fundamenta l. What is considered split of this universal conduct should be clear to ever soyone throughout the world. For object lesson, rules that allow slaughter and cheating etc. cannot be part of the moral code. However, rules such as do not commit murder can be classified as a moral duty. Kant states one should only chase principals that are morally correct. Moral rules are those that can be followed by people consistently throughout the world, no affair where one lives.Furthermore, the reward of virtue is not happiness but self-regard and granting immunity (Macmillan, 1972). Kant tries to explain that when one is righteous and true, happiness is not the addicted prize, but one would receive self-respect and liberty instead. Real freedom means obeying no laws but only those that can be legislated as universal moral laws. Both viewpoints touch upon the topic of fear when it comes to ethics. thither is too a great deal fear in this country Too much fear breeds misery in the land (N gugu, 1989).This so called fear in the story, Matigari, tries to explain that fear causes a society to become unjust. If everyone was too acrophobic to confront someone in which he or she were doing something unmerited whence this injustice will continue. The democratic government is used as an example in the short story. All the citizens are too afraid to yield up to the prejudiced government therefore, no changes were made until Matigari had no solicitude and fear of the government. In addition, the opposing viewpoint also speaks of fear in a society although it is not exactly the same.No one ever obeys laws because they are scared but because one is morally trying to follow the universal moral laws. Freedom and fear cannot coincide when trying to make moral decisions. The Kantian viewpoint is one that is more comprehendible than the viewpoint found in the short story Matigari. It is harming that one can find ethics in business. A universal moral law is one that is shared thr oughout the world and would be agreed upon by all people from all nations. Due to the fact that there are many different cultures there is a golden rule to be found in all the great religions (Macmillan, 972). The golden rule is part of the moral code of anything that is judged as a moral principle. Being agreeable in all religions and cultures it would definitely be ethical to follow these rules of moral conduct. Such rules such as thou shall not kill (Lintin, 1999) can be found in the bible it is part of the moral code. It is interchangeable an unwritten rule that everyone on this earth can understand that it is wrong to murder a human being. To a certain extent there is such thing as ethics when it comes to business and how a society should be run.

Behavior problems in children and adolescents

Studies regarding substance twist around ( alcohol included) yielded results that clearly associate self esteem closely to it. Those who are industrious in alcohol persona in later or cured age do so because they have learned the use of it in their early and moldable years (11 years old or fifth & 6th grade). Consequently, attempts have been made to deal with the area of self-esteem in hopes that when this psychological conundrum among teens is addressed properly, substance abuse might in some way be curbed.There are platforms that cater to this need and they are actually set side by side with the conventional curriculums of some schools. Experts and researchers believe that this plight of alcohol abuse among teens may be helped by treating it in a stage where it is less obvious that is, when the puppylikester is not yet manifesting or is obviously using alcohol, provided on the brink of investigateing on it (Donnelly, 2007). The course of study of attack of this item method is directed towards factors that are crucial to the look at up of adolescents spirit experiences.Understanding the transitions that teenagers most likely leave behind go through is the underlying principle that facilitated the study that eventually led to the formation of this program. Hence, the highschool hopes that the proponents of this program maintain. In this paper, the author tries to explore and explain the rubric of the particular synopsis mentioned above and to finally (in the process) convince its readers of its viability in decreasing the problem of inebriety among teens and young adults in the coming years.It explains the rationale behind the authorisation of the curriculum since the whole program is aimed at the core level of the regular potential problem of alcohol addiction. What you learned. The National Association for Self-Esteem (NASE), as the very name of the association clearly implies, believe that the self-esteem of the person plays a major share why or why not that particular person is using/abusing or not using/abusing alcohol. The placard is that teenagers with low self esteem have higher likelihood to experiment not only with alcohol but with other harmful psychotropic substances than those with high self-esteem.Furthermore, their studies yield evidences that point to the fact that individuals with positive self-esteem point not only little serious involvement with addictive substances but lesser tendency to risk trying the pleasures of these drugs. Convinced of this observation, self-esteem proponents forever and a day research and write articles that speak to the issue. They support a prevention program which has within it as crucial part self-esteem enhancement. Not either prevention program or traditional approach to the problem will achieve a longer-lasting effect.Overwhelming data available have proven that traditional school programs are not sufficient to address the issue in order to be really effecti ve in curbing alcoholism among teenagers, it is very grievous that as researches yield additional information, new strategies should be incorporated and employed as well. Important factors along with self-esteem that must(prenominal) be tackled include personal efficacy, ability to decide wisely for oneself, and communion skills, etc. These areas must be developed since they influence and affect the bearing of an individual.It is believed that when these basic skills are taught and cultivated, rather than concentrating on the harmful effects of alcohol, tobacco, and extracurricular drugs, the benefits will be such(prenominal) more than the reduction of the likelihood of teenagers and young adults to use and abuse drugs. Involvement with other behavioral correlates like unprotected sexual encounters, and teenage pregnancy, will withal diminish. The timing of the implementation of this mannikin of preventive program in schools for it to really achieve its goal among teenagers is also emphasized. It has to be implemented early, or else, its efficacy will lessen.Dr. Joseph Donnelly (self-esteem proponent) said It is much easier to prevent adolescents from ever engaging in the use of substances than it is to deter that use once it has begun. One question you have. Self-esteem is indeed all important aspect that influences other facets of an adolescents life. Question remains especially to one who had had enormous experiences in psychotherapy and in dealing with innumerable problems and situations/scenarios besetting the youth experimenting with alcohol cynics question the simplistic apprehension and approach.What about the role of modeling by parents hardly making breakthroughs in these adolescents who make alcohol their refuge but also as a way of life like their parents did? Reference Donnelly, Joseph. Self-Esteem and its Relationship to Alcohol and Substance contumely Prevention in Adolescents. Dept. of Health Professions/PERLS National Association f or Self-esteem. Accessed January 2008.

Nursing Theorist Essay

Formulate 3 nursing diagnoses victimization the Problem, Etiology, and Signs and Symptoms (PES) coiffe and the taxonomy of NANDA. The diagnoses must be based on the case study, be provide, be prioritized, and be formatted correctly.For severally nursing diagnosis, state 2 desired outcomes using NOC criteria. Desired outcomes must be affected role of-centered and measurable within an identified timeframe.For each outcome, state 2 nursing interventions using NIC criteria as well as 1 evaluation method. Interventions and the evaluation method must be appropriate to the desired outcomes.Provide rationale for each nursing diagnosis, and explain how PES, NANDA, NOC, and NIC defy to each diagnosis.Use a minimum of 3 peer-reviewed resources, and create an APA formatted point of reference page. treat Diagnosis 1 Urinary Retention R/T AnesthesiaNursing InterventionsDesired outlet 1Desired Outcome 2Nursing Intervention Visually inspect and palpate decline abdomen for distention (Mosby 2012).Patients abdominal girth impart not increase and distention leave decrease. Patient pass on confront free of abdominal pain r/t urinary retention. Nursing Intervention 2 Urinary Catheterization (Mosby 2012) Patient will empty bladder 30ml an hourPatient will demonstrate exculpated technique if playing self-catheterization. Evaluation methodMeasure input and output hourly to aim accurate measurements. Make sure catheter is free of kinks to allow for decent waste pipe RationaleKeeping accurate records of I/O will vouch that the patient is evacuating properly. Ensuring patient is free of pain will promote less(prenominal) anxiety and musical accompaniment snappy signs within range. Educating patient on clean technique will promote an environment with less bacteria and save risk of infection lower.Nursing Diagnosis 2 Risk for contagion/RT Urinary CatheterDesired Outcome 1Desired Outcome 2Nursing Intervention 1 Infection ControlPatient the Great Compromiser free of in fection, as evidenced by normal vital signs, and absence seizure of purulent drainage from wounds, incisions, and tubes (Mosby 2012). Infection is recognized early to allow for speedy treatment (Mosby 2012). Nursing Intervention 2 Infection Protection discover patient to wash hands often, especially after toileting, before meals, and before and after administering self-care (Mosby 2012). Teach patient importance of eating well equilibrize meals to promote healthy regimenal status. Evaluation methodEvaluate patient perform self-care as to promote further education. Allow patient to show and demonstrate understanding of proper nutrition andsigns of infection. RationalePatients with indwelling catheters deficiency to be shown clean techniques when being discharged home. Educating patient on proper hand washing will promote clean environment and keep patients risk of infection lower. Educating patient on the early signs of infection will promote prompt medical intervention. Educat ing patient on proper nutrition and importance of well balanced meals will promote faster mend of incision and lower patients risk of infection.Nursing Diagnosis 3 ail R/T Postoperative painDesired Outcome 1Desired Outcome 2Nursing Intervention 1 judge need for pain relief (Mosby 2012)Anticipating pain may result in medicating at a lower dose to keep patient gentle. Maintaining a take of comfort where the patient is not begging for relief. Keeping vital signs stable while maintaining the patient comfortable. Nursing Intervention 2 reply immediately to complaint of pain (Mosby 2011)Creates a trusting relationship with patient to ensure open lines of communication. Allows the patient to know that you are empathetic to their pique and that they are not alone. Evaluation methodEvaluate scheduled propagation of medication administration. Round hourly on the patient as to check the patient that their needs will be met. Educate patient on medication administration time so they are no t hold until their pain is at a level 8 before they pick up for relief. Evaluate the responses from the patient as to ensure that they are odouring comfortable with the care. RationaleAnticipating pain will allow the nurse to be on time for the patient in pain. Creating that trusting relationship with the patient will allow open lines of communication with the patient which will in plow allow for better care and outcome. Educating a patient on when to use up for medication will ensure that the patient never reaches a level of extreme pain. Treating your patient with compassion and empathy will allow for the patient to feel satisfied with the care they are receiving and create a trusting relationship. lengthinessSwearingen, P. L. (2012). All-in-one care planning resource medical-surgical, pediatric,maternity, psychiatric nursing care plans (3rd ed.). Philadelphia, PAElsevier/Mosby.Gulanick, M. (2011). Nursing care plans diagnoses, interventions, and outcomes (7thed.). St. Louis, Mo. Elsevier Mosby.Doenges, M. E., & Moorhouse, M. F. (2002). Nursing care plans guidelines forindividualizing patient care (6th ed.). Philadelphia F.A. Davis.

Paradox of Samsung’s rise Essay

SummarySamsung has been cock-a-hoop up to the one of the world giant lodge. Thus, Samsung faces the challenge of moving beyond their home markets. As the company growing abroad, the CEO Gunhee Lee necessary to reinvent the strategy. Thus, Samsung tried to follow the strategies of developed Multi National Corporation. Samsung multiplied Nipponese management system and Western management system at the uniform cadence into the new Samsungs Hybrid System. This system continuously improves the organisational process. It in any case creates the tillage focusing on the innovation. Thus, the president Lee unflinching that sending the people abroad and hiring people who were non-Korean. That way, Samsung can openly have got lots of culture and systems and find what are the best suitable for the company. Samsung also provides the sufficient competition for talent, combined with a strong mental confusion impost of respect for elders, through changing into performance based-pay syste m form seniority-based earnings and promotion system. These several factors particularly Samsungs Hybrid system and riffle and match strategy led the Samsung to become a global company.Arguments1. The get of hiring employees from outside is very ideal, but it is hard to headhunt talented people especially hunting the entry-level employees from outside. It take a leaks for high position (Samsung change surface uses their chartered two-dimensional to scout the competent people). However, what Samsung is trying to do is spreading whole company with new-thinkers and sending insiders abroad. How do they attract some big innovators from abroad for even relatively low position? Although it is clear that Samsung itself is internationally competitive enough, it result be very difficult to entice talented outsiders who want to work for their own countries.2. In terms of Global Strategy Group (GSG), in this article, they are trying to dilute their geodraphical repatriation in Samsung. In reality, they are non many board members from outside. Most external employees are likely to go abroad after working Samsung for only few years. It tells that Samsung seems hard time to make their company global. There is palliate existed strong hierarchy culture inside. Also, high-pressured membership training in every summer is one of the grand reason to lead new-thinkers go back to outside. Samsungs strong confusion tradition of respect for elders and seniority-based compensation and promotion system are still existed. Thus, it seems to stand in the way of outsiders loyalty towards Samsung.

Mountain Man

In the condition The Mountain Man and American Anguish, Patrick McCarthys capital argument is that the vision of the mountain man or trapper which the public has genuine is either wrong or extremely generalized. He argues that the picture of, uncontrolled freedom, animalism, bravery, instinct (or loss thereof), the return to nature, the search for paradise, sexual potency, staunch individualism, stoicism, and wanderlust, which in genuineity is agonized restlessness is a vision born from movies such as The Adventures of Kit Carson, The Saga of Andy Burnett, and Dream West, among others.In reality, McCarthy explains, a mountain man, is beset by impotency and intoxicated by themes relating to dominance and punishment absence of relatedness, isolation, masochism, misogyny, sadism, self-victimization, and all forms of frenzy (including emotionalthreats, harassment, verbal abuse). As evidence of his argument, McCarthy cites trends of national sentiment towards the Vietnam warfare a nd the disjunction warfare.He claims that the macho vision of the mountain man grew from a lead for Americans to justify and accept the failings of the Vietnam state of war, and the use of symbolism and comparisons to the Vietnam War and Vietnam itself are extensive. McCarthy as well uses real-life stories to back up his argument, such as the story of Claude Dallas and how the public felt, influenced by television and popular culture, towards him. Another strategy McCarthy uses, and uses heavily, is pure opinion.Most of his justifications in this article as to why mountain men are not as they are portrayed is his own social examination of Americans feelings toward societal changes and menses events. This is not proof, but more of a possible explanation explained in convincing fashion. The strongest aspect of McCarthys article is that, whether he is giving actual proof or just a strong opinion, he backs up his writing extensively and convincingly.His article left me with no doub t that he truly believes in his argument and that he researched the topic extensively. He gives two-fold sources, explanations and examples for each topic, and it is in chronological order, making it easy to follow along. Unfortunately, McCarthy has approximately rather large setbacks in this piece which leads me to doubt some of his explanations.He is clear writing this from a very one-sided, liberal approach, as evidenced by his explanation of President Ronald Reagan as a lame duck chairwoman and his definition of Americas involvement in the Gulf War as, American Evils. Both are known by Americans to be morose due to Reagan being a very productive President and the Gulf War being a noble cause which ended the suffering, rape, and stochastic killing of Kuwaitis at the hands of the Iraqi Army.Also, McCarthys persistent air pressure that the mountain man theme tied directly to Americans feelings about the Vietnam War does not leave room to consider other explanations. For exam ple, television works in waves once the mountain man themed movies come out in abundance, people get tired of them and they take a break from them. Eventually, they fabricate popular again. It is the normal cycle of television, and he does not address this once.

Zen Psychology

In whole that we learn, bumping peace in all the hurt and happiness, tears and laughter, and ups and downs is non an easy thing. Finding the inspiration to follow out the things that provide make us feel like fulfilled human race beings is non an simple task. Like a wise person at a time said Why is it that the deeper you go, the bigger it gets? What drives spacious men to do great things? What drives fiendish men to do evil things? How stinker I find the courage inside me to accomplish all that I want to do, a great deal less, figure out what I want to do? Life is serious of different choices, which inevitably lead to different questions.Working, freeing to school, quitting your job, or pitiable to India all eventually lead to the question What am I going to do with my demeanor today? Zen, is not an answer to these problems. Zen is to a greater extent of a psychological application rather then a philosophical school of concept. It doesnt try to touch on metaphysic s, spirituality, or anything of the sort. It is more than of a complex psychology of sw supply upance, which turns out to be extraordinarily simple. serviceman argon afflicted with all external forms of life we are field of operations to life and death, pleasure and pain, love and tending, rock-steady and evil, glorious and ugly.We tend to sway, or strive towards one and only when(a) side, and rule in its opposite. There is no real duck of one or the other, all the same we somehow believe that sooner or later, we will be able to whip the other side if we inhabit focused long enough. We often strive for good, hoping the evil in our lives will disappear. But the inevitable always arises, and we find ourselves in the similar direct that we started. Why is this? From a more Taoist point of view, life could not be without death. Pleasure could not live on without pain. Good could not exist without evil. Growth could not exist without stagnation.If the opposites are depen dent on one another, why do we feel inclined to strive for one and reject the other? Why are we so afraid of whats on the other side of the border? Zen is the psychology of conducting both(prenominal) sides. It is accepting that good and evil are both a get around of your life, so there is no need to strive for one or fear the other. Pain is essential for pleasure, if pleasure is to be k directlyn as pleasure. Therefore, denial of one of these sides is like denying the existence of both ends. If we believe that evil cannot exist, then good cannot exist, because then there is nothing to compare it to.However, if we accept that both good and evil exist in our lives, it can allow us to feel more at home in the world. We can feel that the world is already whole, and that our lives are already perfect because we are living it. Acceptance also returns up the freedom in our lives. By accepting that we could one day be a failure, we start removing the fear of failure from our want to su cceed. Our striving to succeed is then a choice, and not a product of our fear. Through our acceptance of our own fears, we will conquer them. But what is truly accepting everything in life? How can we truly accept everything that happens to us?Would making an effort to change be scarcely another attempt to escape an aspect of ourselves? After all, to truly be accepting, you have to accept that you may not be truly accepting, effective? Acceptance is not changing things at all, yet at the same time, a change takes place by accepting. This is the dilemma that the Zen school of thought faces. To be accepting, we cant be forceful with life. We must accept all as it is, and let everything go. How the heck can we do that? Zen teaches that the only way to be truly accepting, is to live in the now. We hear that all the time, Live in the now. Live in the now.What does living in the now actually mean? By losing the foresight of the future, or hindsight in the past, we open up that world of acceptance. Some people will steal because they forgather that they have something more in their future. Some people will do good deeds because they feel that later on, they will feel come apart about themselves. Living in the now, is discarding the past, not looking to the future, and just enjoying life as it is. Living in the now holds onto nothing, but accepts everything, because its a state of just awareness. Zen teaches that life is life, and nothing more, so we shouldnt try to make it something that it isnt.It is like the concept of the time of now, the concept exists, yet we can never hold on to it. Living in the now lets us see that all aspects of life are strangely beautiful and complex. Life is almost one of the most outrageous concepts ever thought of. We go through life, and we search for the answers, but oftentimes the search becomes so strong that we forget to live, we forget to smile, we forget that its all good in the hood. Zen tries to take it one step further , taking that figure of speech of mind to every single moment of ones life. It doesnt teach us to follow certain ideals, it just teaches us to let go, and enjoy life as it is.

Health and safety and responses to emergencies in a care setting

M3 Discuss health, preventive or security consults arising from a specific sequent or emergency in a health or social c be setting.D2 Justify receptions to a particular incident or emergency in a health and social cargon setting.Incidents croup occur wherever and whenever. It is of import that you know how to apportion with incidents because it could save a persons life.One incident that could occur is aggressive and atrocious encounters. This could happen in a cargon family unit where the longanimous has a mental illness or dementia, so it could lead to them being offensive towards mental faculty. When working in a c atomic number 18 home, staff members should be awake(predicate) of what triggers the aggressive behaviour for each individual so it leave but save you from making it happen. When dealing with aggressive behaviour, your priority should be your decl be safety because the affected role could easily hit you so you should serve to this quickly, keeping yourself safe. The manner a carer should respond to this is by firstly knelling for help because if you suffer on your own with the diligent of, they could physi come up toy injure you so it is big to ache mortal there as a reckon in example something does happen.This should be the first priority because it is not safe staying on your own and if you befoolt do this response it could be a try to you and also no one lead be there to witness anything if the patient does hurt you. Having someone else there whitethorn calm the web site mass. If no one is available to nonplus you the second thing you should do is move back from the patient and try to calm them down, that this get out not al focusings work, if the patient doesnt calm down or go ab kayoeds angrier then you should immediately move away from the situation so the patient apprize calm down on their own this is grave because if you dont move away it could hold back them angrier and cause them to lash out. As a carer you should know when to toss away from the situation to stop it from escalating. by and by you get hold of walked away, the last step should be to report it to the senior staff members or the manager so they could log it in the report set aside this is because all staff members will be aware of that person and if it happens every abode again they will whitethornbe be prepared and will know its happened before. It is cardinal to inform everyone about this so they are aware when they are caring for that person.The first thing and the most important thing to do is call for help. This is because you tailnot stay on your own as the patient may not listen to you. It is always best to have someone else so you have a witness. The extra member of staff may be able to calm the situation down by lecture to the patient. If you are on your own it will be quite intimidating and scary, as you may not know how to deal with it so it is easier to have someone else with you. These r esponses should be done in that order and effectively because it is a safer way to deal with the individual and also it will keep new(prenominal) population safe in the care home. You should show it because if you dont it bureau no one will be aware of it unless you tell them but it is formal and a legislation to record it as it is proof. If family members, ask to get out their record they will be aware of it and know all expound about it. It is easy for carers to forget details about the incident so it is important to record it.Read also Six Dimensions of Health WorksheetA concern that could arise from aggressive and dangerous encounters is the patients could hurt themselves if they do get angry and violent. This is dangerous and it could cause serious injuries depending on what they do. You should inform other house physicians to stay away from this patient to keep themselves safe. This is because patients may try to spill the beans to the aggressive resident. This might influence the responses because normally you would walk away if they are being aggressive however, if they are going to hurt themselves you should not walk away as the carer will need to try stopping them. You should call for help because you will not be able to deal with it yourself and generate for accredited no sharp objects are around the patient or any other objects that could potentially hurt them.This should be a quick response to deal with the situation because having sharp objects around that particular resident hindquarters be a massive fortune, so if you quickly respond to it then it could reduce the incident from escalating. It will change the responses to the emergency because the patient will be a threat to you and to everyone else within the care home. The patient should be moved away from everyone else and should be accompanied by a carer. This is because it will give them a chance to calm down without creating a scene and it will not put other residents at risk as it could scare them. It is important to not let them be alone as anything could happen so leaving them with a carer is important as they advise keep an eye on the patient and make sure they do not do anything to harm themselves.A critical incident want go un assured can happen anytime in a care home with the elderly patients. For example, if they have diabetes or low sugar, it can cause them to be unconscious, as their body will need sugar. In addition, if the place is too hot they can fall unconscious from dehydration. It is important to look out for symptoms to prevent it from happening. Symptoms like mastermindaches, dizziness, slurred speech, confusion and a fast heartbeat. If a patient says they have any of these symptoms, you should not omit it as it could lead to a serious injury. Having a rapture or a stroke can happen at any time, which can also cause unconsciousness in this case, it is a care home with elderly residents who go out on a trip out to a shopping cen tre.So if an elderly patient has a seizure/stroke whilst walking in a shopping centre they will fall unconscious so it is important to respond to this situation groovy away. The first thing you should do is check if they are breathe, if they are not which they wont be if they are unconscious. The power why you have to check if they are eupneic first is because there are unlike procedures you have to take for example if they are breathing you should put them in a regainy position but if they are not breathing you need to execute CPR on the individual. Emergency services (999) should be called immediately so they can provide medical help. Whilst waiting for them it is important to keep performing CPR until they arrive because it could potentially save the residents life. It is important to follow this response effectively because the emergency services are professionals who know how to deal with this situation so they can provide better care.The step for CPR are* Place the heel of your reach on the sternum at the centre of the persons chest. Place your other hand on top of your first hand and interlock your fingers.* Position yourself with your shoulders preceding(prenominal) your hands.* Using your body weight (not just your arms), pickle straight down by 56cm on their chest.* Repeat this until an ambulance arrives.This is for slew who have not been fully trained on how to perform CPR.The people that have had reproduction for CPR and are dealing with this situation they should do CPR with bear breaths. The steps for this are* Place the heel of your hand on the centre of the persons chest, then place the other hand on top and press down by 56cm at a steady rate, at approximately 100 compressions per minute.* After every 30-chest compressions, give two breaths.* shimmy the casualtys head gently and lift the chin up with two fingers. squash the persons nose. Seal your mouth over their mouth and stray steadily and firmly into their mouth. Check that their chest rises. Give two hand over breaths.* Continue with cycles of 30 chest compressions and two rescue breaths until they begin to recover or emergency help arrives.(NHS CHOICES, 14/07/2015)You should also keep vocation the patient because they may respond and also to reassure them that they are in safe hands. If you did not do this response you would not know if the patient is able to respond and also the patient may feel like theyre on their own so it is important to keep talking to them so they know they are in safe hands. You should always hold on calm when dealing with a situation like this and make sure your priority is the persons life you are trying to save. The reason for this is because if you are under pressure and worrying it may distract you from dower the person and it could lead to you not performing CPR effectively. If people are surrounding the environment, you must tell them to move away and keep the study clear.It is important to respect the patients d ignity because other people in the shopping centre may be over smell to regain what is happening. Always put a blanket or something over them to make sure nothing is exposed. This is because it may embarrass the patient once they are conscious and could make them feel uncomfortable if they find out everyone has been looking at them. Once the ambulance has come it is then their responsibility to take over and save the person. Once you get back to the care home it is important to record the accident because it is a legislation that should be followed correctly. You should also record it because all staff members will be aware of what caused it and how it happened which instrument they can be prepared in case it happens again. The most important response is to make sure the airway is clear this is because it will stop them from breathing and it also means you will not be able to perform CPR if the patients airway is blocked. These responses should be followed correctly and effectivel y because it could safe the patients life.A concern that could arise from an elderly patient falling unconscious is theft during the emergency. Because the patient has fell unconscious in a shopping centre on a trip, your attention will be on the patient and trying to save them so it will select you to put your things down. This will make it easy for someone to separate your things which will create a bigger emergency as the person may not be found and could potentially steal your valuable items. This footpad could be a stranger who is walking past the incident. This is a concern that would need different responses because it will be difficult to deal with a patient and a theft. You should ask someone to keep an eye on your things whilst you look after the patient, this way no one can steal your things.All onlookers should be asked to move away however, in this case a person who is looking could save valuable items from being stolen and also the highwayman could be caught. A sh opping centre is a busy place so if your attention is on the patient a stranger could come and steal your valuables. The responses will change because you will be dealing with 2 incidents instead of one. To prevent any thefts, you should keep your things close to you or call someone to guard your items. This will stop people from thinking they can steal items. Getting someone to guard your items and to be aware of thiefs can be a good thing because it means your items will be protected however, it could also be a enceinte thing because it could make the patient feel uncomfortable when they are conscious because they may feel embarrassed.Another concern that could occur is the patients may hurt themselves when they fall unconscious. It could lead to them hurting their head, which can cause serious head injuries for example a blood clot in the brain. This will gestate further assistance and responses that are more complicated that the professionals will deal with so 999 should be ca lled immediately. You should try to stop any severe hemorrhage to stop the emergency from escalating.

Management Information System Thesis Essay

Resto Bar, unlike a typical eatery, will try a unique combination of sensitive food at foster determine with a fun and entertaining atmosphere. DJIM is the answer to an increasing demand. The public (1) wants value for everything thatit purchases, (2) is not willing to accept anything that does not meetits expectations, and (3) wants entertainment with its eat experience. Entering into this market will not be easy the manufacture is highly militant, with periodic overcapacity, low margins, and low entry/exit barriers.In addition, there is a large number of substitutes, and the suppliers to this market have a great deal of power. In order to overcome these issues, the company has acquired an excellent locality in the downtown area and intends to provide a befittingly upscale environment to draw in the companys master(prenominal) target market segment, the business professionals. The company will seek to provide these customers with the maximum number of services to create the greatest sales record book during the companys peak hours of operation.The company will have a comprehensive marketing, advertising, and promotion campaign that will maximize word-of-mouth marketing and will consist of radio, printed material, billboards and discounts. In todays highly competitive environment, it is becoming increasinglymore difficult to differentiate one restaurant concept from another. DJIM will provide customers with the option of eating less modify and healthier food. The place will also provide the customers with perfect ambit for different occasions like Romantic Dates, Business Meetings, and Intimate natal day Parties.

Some People Think That Students Benefit

Some mint think that students derive from going to cloistered secondary schools. Do you agree or disagree? P bents are always making all efforts sending their children to good schools and mysterious secondary schools always can provide better education. Many people argue that studying in private middle school brings a lot of benefits to students. Others, on the other hand, claim that several problems may step up if children going to private schools when they are in their adolescence.Before rendering my opinion, I think it is important to take a glance at the arguments on both sides. Some people strongly believe that it may chew out approximately problems both to parents and their children. For one thing, the tuition fees in private schools which live to some individuals are higher than those of public schools which receive financial condescend from the goernment. It is a big financial burden to some families, especially those familiar families with more than two children.N ext, there are a large exit of students who are from the royal family or family with big fortune and power train to go to private schools. They have a sense of superiority over others, so other fellow students may have difficulties making friends with them. more than important, potential discrimination may do harm to childrens rational health. Furthermore, in like manner many expectations given by their parents may lay too much stress on their children and as a consequence pull up stakes in fierce peer competition.However, there are also some others who contend that private secondary schools have more merits than drawbacks. First and foremost, teachers are mostly of high academic quality and schools are furnished with satisfactory and sound teaching facilities. Thus students can acquire intimacy in a pleasant environment. Moreover, small classes are usually adopted in private school which is more effective and guarantees students with more lay out to face communication chan ces. Thirdly, some special courses such as manners, tea sacrament and financial management are available in private schools.As part of extracurricular courses, it plays a positive role in students knowledge enrichment and temperament cultivation. To sum up, we cannot deny that both sides are well-grounded. In my opinion, if silver permitting, it is much better to receive secondary education in private school. There are sufficient equipment and resources for study and mini-class teaching makes students more concentrating on their studies. What is more, encouraging students to participate in some special courses can put to work their taste and improve their comprehensive quality.

Cultural Prohibition of Food in Two Societies

Many concourse of different cultures and spiritual beliefs define themselves not only when by what their unearthly beliefs be but also by what sustenance they eat and the different looks in which they prepare it (Campo 2009). Food is unriv everyed grievous factor of e rattlingday biography that brings large number together and cerebrate people to the natural and sacred worlds (Campo 2009). nether regionce the beginning of time dietetic examples take over been incorporated into the ghostly practices of different people around the globe. Some religious sects abstain, or are prohibit from consuming certain feed and drink.Others determine pabulum and drink in their holy days, while some henchman dietetical and feed preparation practices with rituals of the creed (Waibel 2004). These dietary practices are know as the cultural proscription of nutrient. In this essay I pull up stakes discuss the Islamic dietary laws and the Hindi dietary requirements that are practise around the world. The Islamic cultural prohibition of pabulum plays a very signifi peckt billet in the lives of Moslems around the world . The Islamic dietary laws are a matter of twain social custom and religion (Campo 2009).In Islamic dietary laws, intellectual nourishments are categorised into different groups. These groups accept those that are lawful (HALAL), those that are forbidden (HARAM) and those that are clarified (tahir, tayibb) and those that are impure (rajis, najis). These divisions of what feeds are lawful-pure and what foods are forbidden-impure are found on the script and HADITH, the Islamic sources of revelation (Campo 2009). The Quran instructs people to eat only lawful and good things from the earth and not to follow in Satans footsteps (Q 2168).The most general statement in the Quran almost food is one that was intended for children of Adam Eat and drink, but do not be wasteful, for god does not manage wasteful people (Q 731) (Campo 2009 ). It is clear from some(prenominal) of these verses that ethics plays a major(ip) role in the practicing of the Islamic dietary laws. The Quran also identifies specific foods that perfection has provided for people to eat. These include the following dates, grapes, olives, pomegranates, grains and the flesh of domestic sheep, goats, cattle and camels (Q 699, 141-145 8025 -32) (Campo 2009).Muslims layabout only consume meat where the sensual has been slaughtered or sacrificed in accordance to specific rules The name of immortal (BASMALA) must be invoked (Q 6118, 121), and a deep incision with a terse knife must be made across the throat. Most seafood can be eaten (Q 596 1614), as well as hunted wolfs as long as the name of God has been sound out when the hunting weapon is discharged (Q 54) (Campo 2009). The Quran also forbids gestate Muslims from alimentation carrion (Meat from unsacrificed dead things), spilt blood, pork and food that has been offered to idols rather then God (Q 53 6145).Other forbidden food such as the flesh of predators (animals with fangs or talons) is also included in the HADITH. The Muslim jurists consider meat from an animal that has not been countervailly slaughtered as carrion (inedible). This includes animals that oblige been beaten to death, strangled, killed by a f entirely, or gored to death (Q 53). vino is also prohibited along with former(a) intoxicating substances. All of these forbidden foods and substances are said to be impure and can prevent Muslims from fulfilling their religious duties unless removed or avoided. Sometimes exceptions can be made when the slur is dire (Campo 2009).Specific dietary rules can also leave when it comes to worshipping and opposite activities in Muslim life. Prayer, fasting during Ramadan, Almsgiving, and the Hajj all involve restrictions and procedures concerning food that people are meant to abide by (Campo 2009). The offering of food is considered an important act of charity, but the food that is offered cannot be forbidden. Rules of etiquette are also recommended for e surplus(a) occasions involving hospitality and feasting as well as banausic meals (Campo 2009). Hindi dietary requirements, like those of the Islamic dietary laws play a major role into the lives of many Hindus around the world.According to Arjun Appadurai The density, scope and taxonomical complexity of Hindu symbolic thought in regard to food is difficult to capture in a brief space (Appadural 1981). A love of nature and the importance of living a simple, natural life are the basis of Hinduism, which is a conviction that originated in India (ElGindy 2010). The Hindu faith put forwards a vegetarian lifestyle and encompasses a number of health beliefs and dietary practices. These practices splay from the idea of living in harmony with nature and having mercy and maintain for all of Gods creations (ElGindy 2010).Devout Hindus hope that all of Gods creations including both humans and animals are valued of respect and compassion. Therefore Hinduism promotes a vegetarian lifestyle with avoidance of eating animal meat or flesh (ElGindy 2010). However some Hindus choose not to practice vegetarianism and whitethorn adhere to the Hindu dietary codes in different degrees of tightness. For example, some Hindus avoid eating beef and pork (which are strictly prohibited in the Hindu diet code, especially beef because cows occupy a special site in the Hindu religion), but will eat all other meats (ElGindy 2010).Hindus believe that food affects both the consistency and the mind and a proper diet is considered to be vital for spiritual development in Hinduism. The Hindu diet code divides food into one-third separate categories, based on the foods effect on the carcass and the reputation (ElGindy 2010). The first is known as Tamasic food. This is food that is leftover, stale, overripe, spoil or other impure food, which is believed to produce negative emotions such as jealousy, anger and greed. The act is known as Rejasic food.This is food that is believed to produce difficult emotional qualities, passions and unease in the mind. The food in this category includes eggs, meat, fish, garlic, onions, spices, hot peppers, pickles and other briary spicy foods. The last is known as Satvic food. This is the most desired food and is food that is non-irritating to the stomach and purifying to the mind. The foods in this category include fruits, nuts, self-coloured grains and vegetables. These foods are believed to produce calmness and nobility (ElGindy 2010). Hindus believe that for true service to God, purity of food is necessary to maintain the desirable state of mind that leads to enlightenment (ElGindy 2010). Food is consumed to achieve mind/body equilibrium and good pure food promotes a peaceful non agitated-mind. Sin or an agitated state of mind, prevents the journey to moksha (divine supreme knowledge, which leads to freedom from the rou nd of drinks of birth, life, death and rebirth (ElGindy 2010). Religion is the major factor when it comes to the prohibition of food around the world.Both the Muslim culture and the Hindu culture promote Holiness and pure lives through the prohibition of certain foods. A heading of ethics arises from the practicing of such laws in both cultures. They also promote philanthropy and charity among people. There are many similarities between the two cultures in both the way they live their lives and the way in which they consume food according to their dietary laws and requirements. One major similarity is that both cultures categorize foods into groups, with certain foods being classified as being either pure or impure.Another similarity then arises from this as there are similar foods that are classified as pure, good foods to eat in both societies ,for example fruits and grains. Both cultures have specific foods that are forbidden, such as, meat that has not been slaughtered in acco rdance with specific rules for Muslims and Stale, leftover, overripe and spoiled food for Hindus. The main similarity between the two cultures is that they both strive to live pure, spiritual lives through the practicing of their dietary laws.For both cultures, if they do not abide by their dietary laws they cannot live fulfilled religious lives. As well as many similarities between the two cultures of Muslim and Hindu, there are also a few differences between the way in which they live their lives and dietary laws that they follow. One of the main differences between them is that Muslims can eat meat, as long as the animal has been slaughtered in the correct way, whereas Hindus promote a vegetarian lifestyle because they believe that all of Gods creations are equal.Although some Hindus may choose to eat meat (apart from beef and pork), depending on the level of strictness in which they follow their dietary laws. Another difference is that Islamic dietary laws are a matter of social custom and religion. Special etiquette is inevitable at social gatherings such as feasts, as well as ordinary meals, for example, pronouncing the basmala, taking food and drink with the right hand and not reclining while eating (Campo 2009). Another difference between Muslims and Hindus is that Hindus believe that food is good for both the body and the mind.They believe that certain foods can establish different emotions when consumed. For example, they believe that impure food can make person angry, jealous and greedy (ElGindy 2010). The cultural prohibition of food in both the Muslim society and the Hindu society is a very strong element in the religious lives of those who practice these faiths. Firstly I would like to point out that ethics appear to be a major influencer into the practicing of dietary laws and codes in these religions.This is because people of both religions strive to live a fulfilled spiritual life, which they cannot have if they eat foods, which are not con sidered as being pure. This brings me to my next point, which is, both Muslims and Hindus classify foods into groups based on whether the food is pure or impure. In both societies people want to eat pure food and avoid impure food so that they can live a pure life. Certain rituals and rules apply to both cultures when it comes to how food is prepared before it is consumed.Sometimes in both cultures exceptions can be made to these laws in dire circumstances. In expiration the cultural prohibition of food in the Muslim society and the Hindu society helps people to reach religious equilibrium, which is something that all people who practice the faith strive to achieve. From the research that I have conducted into the study of the prohibition of food I have found that both the Muslim faith and the Hindu faith follow similar morals and belief systems and place significant importance on the key ideas of holiness, pure, impure, kindness, generosity, equality and charity.

Fiction Essay Instructions Essay

In mental faculty/ week 3, you will write a 750-word (about 34-pages) essay that comp ares and contrasts 2 stories from the Fiction Unit. Before you begin writing the essay, carefully read the guidelines for growth your paper topic that are given below. Review the Fiction evidence Grading Rubric to see how your submission will be graded. encounter all of your information, plan the direction of your essay, and organize your ideas by evolution a 1-page dissertation statement and compend for your essay. Format the thesis statement and the summary in a single Word document using flowing MLA, APA, or Turabian style (whichever corresponds to your degree program). You have the opportunity to submit your thesis and outline by 1159 p.m. (ET) on Monday of Module/Week 2 for instructor feedback. The essay is due by 1159 p.m. (ET) on Monday of Module/Week 3 and must include a title page (see the General Writing Requirements), a thesis/outline page, and the essay itself followed by a pop offs cited/references page of any uncreated or secondary texts cited in the essay.Guidelines for Developing Your Paper TopicChapter 39 in your textbook provides some functionful pointers for reading actively, taking notes, brainstorming, developing a clearly-defined thesis statement, preparing an outline, and writing a cogent fiction essay. Be sure that you have read the chapter before doing any further work for this assignment.Choose 2 of the following short stories to compare and contrast in your essayThe Lottery by Shirley JacksonThe Destructors by Graham GreeneThe Rocking-Horse master by D.H. LawrenceYoung Goodman Brown by Nathaniel HawthorneThe Child by tiger by Thomas WolfeThe Most Dangerous Game by Richard ConnellAlso, serve at least 1 of these elements of fiction the focus of your essay negate/Plot/ twistCharacterization cathode-ray oscilloscopeTheme/Authors PurposesPoint of count on odor/Style/Irony/Symbol/ImageryIf you need help focusing your essay, ask yourself quest ions that correspond to your chosen element(s).Conflict/Plot/Structure (This is not a summary of the stories) What are the basic conflicts, and how do these signifier tension, leading to major complicated incidents and climactic moment(s)? What are the ways in which each major character experiences conflict (either with self, with other characters, or with the friendly and/or physical environment)? How are the conflicts resolved? Do the protagonists succeed in achieving their goals? Who receives your deepest sympathy and why?CharacterizationWho are the main characters in the stories?What are their outstanding qualities? Does the author give any indication as to how or why the character developed these qualities? What are the characters emotions, attitudes, and behaviors? What do these indicate to the reviewer about the character? Can the characters motivations be determined from the text?SettingWhere and when do the stories take place (remember to include such details as geographi c location, time of year, time period, if the mount is rural or urban, etc.)? Do the views make the stories believable or credible? How does setting impact the temporary hookup of the story, and how would the plot be affected if the story took place in some other setting? Are the characters influenced by their setting? How might they behave if they were in a different setting? What atmosphere or mood does the setting create (for example, darkness may create a mood of attention or unhappiness while light or bright alter may create one of happiness)? Is the setting or any case of it a symbol or does the setting express particular ideas? Does settingcreate expectations that are the opposite of what occurs?Theme/Authors PurposesWhat is the major theme (or themes) of each story?Are the themes of the stories similar or different?How does the author father the theme (or themes) to the reader? How do the stories themes relate to the authors purposes (some examples of author purposes are to entertain, to satirize, to realistically portray lifes problems, to analyze emotions and responses, and/or to notify a moral message)? What unique style, techniques, or devices do the writers subprogram to communicate their themes?Tone/Style/Irony/SymbolHow would you describe the note of the piece?Does the caliber correspond with the action occurring in the plot? What style does the author use (for example, one way an author might satirize is by including a lot of ironies, hyperbole, and unrealistic scenarios)? How might the story be different if the tone or style is changed? Does the writer use irony or symbols to communicate the message?

Premium Bath Fittings in India

tradeing Assignment (Term 3) group 2 lav Fittings Akhil P, Ameya K, Bhaskar D, Pratyush G, Shashank P branding Building filth impartiality ? Brand Elements o Superior var. quality (elegant designs, corrosion resistance, extended functional life, and superscript finishing) of merchandise toiletroomroom fittings as compared to domestic help canroom fittings. Assured after- gross sales dish for imported tubful fittings, via their distributors and supplys in India (ex Italian bountifulness brand Novellini securities patiences its point of intersections through and through Cera Sanityware Ltd). internal makers of cleansee fittings are mostly un form in after-sales service.Water conservation (Imported tub fittings intention 20% lesser piddle than domestic clean fittings). Imported lavatory fittings induce the option of cosmos customized to customers requirements. Endorsement from best-in-business sincere estate builders, architects, high-end hotels & lu xury services and interior designers Associated with competitions and social causes (ex Participants of the honored solar Decathlons, commonly held in Washington, kind of use cleantub fittings by Duravit in their constructions) Managing Brand Equity ? Brand Reinforcement Concept bathing tubrooms Imported bath fittings are prominently displayed in stores as a round-bath-solution (i. e. a complete tail end is frame-up at bottom the store using imported bath fittings). This style of display enhances the production attractiveness to customers and the customers are inclined to profane the whole solution sort of than just the individual product move technology in bath fittings (ex Sensor technology to control piddle temperature Battery-operated towel warmers) Creating peculiar(a) strain of products to brinytain exclusivity (ex Sterlingham frequently makes a limited set of hand-crafted bath fittings) o o ? o o o Leveraging auxiliary associations Branding Strategy ? o ? ? A imed at medium to high income customers portray as a style arguing Corporate name is printed on each product Integrated Market Communication Market ? ? ? ? Bath fittings that are imported are nidus in the urban segments. concentrate in the niche market. Establish tie-ups with architects, builders & interior designers. Establish relationship with the study hospitals for selling their products. Money ? ? ? ? Focuses more on the B2B. Share of business of 70% in B2B and 30% to B2C. Few competitors in the niche market of Bath fittings.Major focus in the product commutability to have stylish and prestigious products. Message The Imported Bath fittings announce as the product that is give to designing and delivering beautiful products that stand up a lifetime. They offer a multifariousness of sinks, bottom faucets and bathroom showering. whoremonger fixtures combining style and perfectly unified the decorating style. Imported bath fittings are dedicate to designing and deliv ering beautiful products that last a lifetime. Media The Import bath fittings do marketing through the undermentioned mediums ? Television Networks. ? Radio stations. Fashion Magazine. ? honker boards in the Airports. ? Trade Shows in Metropolitan Cities. determine node tax and Sensitivity to Price The imported bath fittings are primarily aimed at medium to high-income customers who have hemorrhoid of expendable cash. In this unconventional mixed bag of art, customer has perceived a value that satisfies his/her need as an ego satisfier and/ or as an investment. so higher the price, the bust an ego satisfier is the product and so is the willingness to afford. Buyer Characteristics and Pricing Method Buyers are looking for quality, after-sales fight back and strangeness.To tap into these customers, foreign makers of bath fittings make limited editions of specific products. They as well maintain a superior build quality while bragging(a) leeway for customizing the produ cts as per customer requirements. Price-Quality Relationship The traditional price-quality relationship holds profound here, where higher price signifies founder quality. Price Discounts and Allowances Discounts are usually disposed by the principal sum or partner with which the foreign brand has a tie-up with. These topical anesthetic dealers/partners usually give volume discounting.Sustaining pass judgment Customer Evolution ? ? ? ? ? ? Growth in real-estate domain Growth in hospitality intentness Customers have die knowledgeable about both domestic and imported markets Defining the requirements other than o More focus on quality and after-sales service quite than just low-cost products ? Company o abroad brands sometimes setup a local subsidiary to add to the demand ? Context o Imported brands understood the need for after-sales service needed by the customers. Hence, they pore on this need through their dealer and partner networksShifting locus of buy authority & C hanging ability to pay o Increased disposable income of domestic customers Competition o Domestic vs. Imported brands Collaborators o Sustaining Value Creation ? ? Proprietary Process o Use of new and/or patented technology in bath fittings New Product institution o o Imported brands market through local dealers and partner networks. Domestic brands market through local dealers, partners and company stores Bath Solutions found on Size (small to large bathroom) or Theme (Family/Guest/Child-friendly/Elder-friendly bathrooms) Go to MarketThe Go-to Market dodging of bath fittings in India focuses on 3 main components It encompasses the following 3 dimensions ? Portfolio of offers ? New sales model ? Customer stall/Customer partnerships The bath fitting industry players in India maintain a dedicated innovation function to conform the product offers with the demand. Companies, such as Afrikano, Moen etc. , provide a unique and affordable package to admit the budget needs of the cus tomers. In social club to crack the new geographic markets, these companies engage in Partner forethought to extend the geographical coverage and complement the offer portfolio.The offer portfolio may include 1. 2. 3. 4. 5. 6. 7. 8. Taps Bathroom Furniture Spa Shower and steamer room Diverter and jets Kitchen Faucets Kitchen furniture later sales service The target portfolio is basically built around a nonher 3 axes and is thus supported by an intelligible structure, which can be depicted as shown The Go-to market outline for the high end bath fittings is faced with 2 main challenges ? The market is restricted ONLY to urban areas. Customers in the outlandish areas do not possess such buy power and the pioneering cost in rural areas is very high. The demand for replenishment bathroom fittings is low and the bathroom size is relatively small when compared with bathroom sizes of other developed/developing nations. Hence, around-the-clock business from the same customer is not ensured. The main players in the market provide complete bathroom solutions with water conservation technology. Another strategy employed by such organization is to forge alliances with builders in the real-estate sector so that installations can be done during the construction phase itself. They also target architects working on high end projects for luxury market, hotels etc.The bath fitting market in India is highly competitive with many organized and unformed players in the market. Foreign players either have distribution partnerships with Indian major players or have ventured in establishing wholly owned subsidiaries through Mergers & Acquisitions and Green- Field Ventures. Moreover, companies are possible action dedicated showrooms with concept bathrooms to showcase better product demonstrations. The market stemma that is being used buy this industry can be summarized as follows Companies employ direct selling and retail strategies to penetrate the market.Premium Bath F ittings in IndiaMarketing Assignment (Term 3) Group 2 Bath Fittings Akhil P, Ameya K, Bhaskar D, Pratyush G, Shashank P Branding Building Brand Equity ? Brand Elements o Superior build quality (elegant designs, corrosion resistance, longer functional life, and superior finishing) of imported bath fittings as compared to domestic bath fittings. Assured after-sales service for imported bath fittings, via their distributors and partners in India (ex Italian premium brand Novellini markets its products through Cera Sanityware Ltd). Domestic makers of bath fittings are mostly unorganized in after-sales services.Water conservation (Imported bath fittings use 20% lesser water than domestic bath fittings). Imported bath fittings have the option of being customized to customers requirements. Endorsement from best-in-business real estate builders, architects, high-end hotels & luxury services and interior designers Associated with competitions and social causes (ex Participants of the prestig ious Solar Decathlons, usually held in Washington, preferably use bath fittings by Duravit in their constructions) Managing Brand Equity ? Brand Reinforcement Concept Bathrooms Imported bath fittings are prominently displayed in stores as a complete-bath-solution (i. e. a complete bathroom is setup inside the store using imported bath fittings). This style of display enhances the product attractiveness to customers and the customers are inclined to buy the whole solution rather than just the individual product Advanced technology in bath fittings (ex Sensor technology to control water temperature Battery-operated towel warmers) Creating limited edition of products to maintain exclusivity (ex Sterlingham frequently makes a limited set of hand-crafted bath fittings) o o ? o o o Leveraging secondary associations Branding Strategy ? o ? ? Aimed at medium to high income customers Portrayed as a style statement Corporate name is printed on each product Integrated Market Communication Mark et ? ? ? ? Bath fittings that are imported are focusing in the urban segments. Focused in the niche market. Establish tie-ups with architects, builders & interior designers. Establish relationship with the major hospitals for selling their products. Money ? ? ? ? Focuses more on the B2B. Share of business of 70% in B2B and 30% to B2C. Few competitors in the niche market of Bath fittings.Major focus in the product substitutability to have stylish and prestigious products. Message The Imported Bath fittings advertise as the product that is dedicated to designing and delivering beautiful products that last a lifetime. They offer a variety of sinks, bathroom faucets and bathroom showering. Bathroom fixtures combine style and perfectly matching the decorating style. Imported bath fittings are dedicated to designing and delivering beautiful products that last a lifetime. Media The Import bath fittings do marketing through the following mediums ? Television Networks. ? Radio stations. Fash ion Magazine. ? Bill boards in the Airports. ? Trade Shows in Metropolitan Cities. Pricing Customer Value and Sensitivity to Price The imported bath fittings are primarily aimed at medium to high-income customers who have loads of disposable cash. In this unconventional form of art, customer has perceived a value that satisfies his/her need as an ego satisfier and/ or as an investment. Hence higher the price, the better an ego satisfier is the product and so is the willingness to pay. Buyer Characteristics and Pricing Method Buyers are looking for quality, after-sales support and uniqueness.To tap into these customers, foreign makers of bath fittings make limited editions of specific products. They also maintain a superior build quality while giving leeway for customizing the products as per customer requirements. Price-Quality Relationship The traditional price-quality relationship holds good here, where higher price signifies better quality. Price Discounts and Allowances Discount s are usually given by the dealer or partner with which the foreign brand has a tie-up with. These local dealers/partners usually give volume discounting.Sustaining Value Customer Evolution ? ? ? ? ? ? Growth in real-estate sector Growth in hospitality industry Customers have become knowledgeable about both domestic and imported markets Defining the requirements differently o More focus on quality and after-sales service rather than just low-cost products ? Company o Foreign brands sometimes setup a local subsidiary to cater to the demand ? Context o Imported brands understood the need for after-sales service needed by the customers. Hence, they focused on this need through their dealer and partner networksShifting locus of purchasing authority & Changing ability to pay o Increased disposable income of domestic customers Competition o Domestic vs. Imported brands Collaborators o Sustaining Value Creation ? ? Proprietary Process o Use of new and/or patented technology in bath fitting s New Product Introduction o o Imported brands market through local dealers and partner networks. Domestic brands market through local dealers, partners and company stores Bath Solutions based on Size (small to large bathroom) or Theme (Family/Guest/Child-friendly/Elder-friendly bathrooms) Go to MarketThe Go-to Market strategy of bath fittings in India focuses on 3 main components It encompasses the following 3 dimensions ? Portfolio of offers ? New sales model ? Customer Base/Customer partnerships The bath fitting industry players in India maintain a dedicated innovation function to align the product offers with the demand. Companies, such as Afrikano, Moen etc. , provide a unique and affordable package to suit the budget needs of the customers. In order to crack the new geographical markets, these companies engage in Partner management to extend the geographical coverage and complement the offer portfolio.The offer portfolio may include 1. 2. 3. 4. 5. 6. 7. 8. Taps Bathroom Furni ture Spa Shower and steam room Diverter and jets Kitchen Faucets Kitchen furniture After sales service The target portfolio is basically built around other 3 axes and is thus supported by an intelligible structure, which can be depicted as shown The Go-to market strategy for the high end bath fittings is faced with 2 main challenges ? The market is restricted ONLY to urban areas. Customers in the rural areas do not possess such purchasing power and the pioneering cost in rural areas is very high. The demand for replacing bathroom fittings is low and the bathroom size is relatively small when compared with bathroom sizes of other developed/developing nations. Hence, continuous business from the same customer is not ensured. The main players in the market provide complete bathroom solutions with water conservation technology. Another strategy employed by such organization is to forge alliances with builders in the real-estate sector so that installations can be done during the constr uction phase itself. They also target architects working on high end projects for luxury market, hotels etc.The bath fitting market in India is highly competitive with many organized and unorganized players in the market. Foreign players either have distribution partnerships with Indian major players or have ventured in establishing wholly owned subsidiaries through Mergers & Acquisitions and Green- Field Ventures. Moreover, companies are opening dedicated showrooms with concept bathrooms to showcase better product demonstrations. The market channel that is being used buy this industry can be summarized as follows Companies employ direct selling and retailing strategies to penetrate the market.

You Suck: A Love Story Chapter 19~20

Chapter NineteenOur Dead HomeysThe vampires sat post by side on the b atomic number 18 futon frame, watching as a five-legged bug limped up the big front window of the loft.Tommy suasion that the round of the bugs steps made a for a danceable gagebeat thought he exponent be able to set music to it, if he knew how to keep open music. Suite for Angst and Limping Bug, hed c every it.Nice bug, Tommy tell.Yeah, Jody said.We should save it for Abby, Jody thought. She was toneing delicatessen foodnquent ab come forward having bit cristal the girl non so much because of the violation, because obviously the jolly had been willing, b arly because she felt as if she re solelyy didnt contract any choice. She had been wound and her predator nature told her to survive, whatever the cost, which is what bo in that respectd her. Was her humanity drifting aside?The Animals are set updton to come for us now, Tommy said. He was feeling angry, betrayed by his old crew, but most of a ll he felt scatter from them now. He felt separate from everyone. Tomorrow was Christmas and he didnt even desire to call his parents because they were a different species now. What do you buy for an inferior species?Its ponderous the Animals, Jody said. Well be safe.Ill bet thats what Elijah thought, as well, and they got him.We should go secure him, Jody said. She imagined Elijah Ben Sapir, standing in the climb sun by the Ferry Building, tourists passing him, wondering why psyche would put a statue in that location. Would the brass protect him?Tommy aimed his watch. Wed never beat there and back in magazine. I tried that yester twenty-four hour period.How could you do that to him, Tommy? He was one of us.One of us? He was going to kill us, if you remember. He kind of did kill us. I resent that. Besides, if youre covered in bronze, what does it field if youre underwater? I was expert trying to catch up with believe him off of band so we could turn over over ab em erge our future with come protrude him creation p guile of it.Right. ok, Jody said. Sorry. succeeding(a)? Shed lived with a half-dozen guys, none had ever willingly talked round the future forward. And she and Tommy had a supersized buttload of future ahead of them as presbyopic as nearone didnt fancy them dormancy. Maybe we real should leave the City, she said. No one would know ab show up us in a new city.I was thinking we should support a Christmas tree, Tommy said.Jody requireed away from the bug. Thats a thought, or we could put rough mistletoe up, put on Christmas carols, and stand outside waiting for Santa until the sun comes up and incinerates us. Hows that sound?Nobody appreciates your sarcasm, missy. Im just trying to fall a wait on normal. Three months ago I was stocking groceries in Indiana, looking at community college, driving around in my crappy car, wishing I had a girlfriend, and wishing that there was close towhat po tential for something to hap pen beyond attractting a job with benefits and living the same life as my dad. Now I give birth a girlfriend, and superpowers, and a bunch of spate want to kill me, and I dont know how to act. I dont know what to do next. And its going to be that way forever. Forever Im going to be stimulate out of my mind forever I cant deal with forever.Hed been barking at her, but she resisted the urge to snap back. He was nineteen, not a one hundred and cubic decimetre he didnt even wee-wee the tools for being an adult, let alone being immortal. I know, she said. Tomorrow nighttime, eldest thing, well hire a car, go get Elijah, and pick up a Christmas tree on the way back. Hows that sound?Hiring a car? That sounds exotic.Itll be homogeneous prom. Was she being too condescending?You dont have to do that, he said. Im sorry Im acting the wishs of a weenie.But youre my weenie, Jody said. Take me to bed.Still holding her hand, he stood, then(prenominal) pulled her up into his arms. Well be okay, right?She nodded and kissed him, feeling for just a second corresponding a girl in love instead of a predator. She at a time felt a resurgence of shame over fertilizeing on Abby.The accessbell rang.Did you know we had a doorbell?Nope.You cant beat a at peace(predicate) whore in the good morning, said Nick Cavuto cheerfully, because apparently, everyone loves a dead hooker, in spite of what certain writer types might think. They were standing in the alley reach Mission Street.Dorothy elevate short, pretty, and whip-smart snorted a laugh and checked the thermometer probe shed stuck in the deceaseds liver like a meat thermometer into a roast. She hasnt been dead intravenous feeding hours, guys.Rivera rubbed his temples and felt his bookstore slipping away, along with his marriage. Hed known the marriage had been going for a trance, but he was feeling a little sorrowful about the bookstore. He figured he knew, but he asked anyway. realize of death?Toothy whiff job, Cavuto said.Yes, Alphonse, said Dorothy with a tad too much sincerity, Id have to concur with Detective Cavuto, she died of a toothy blow job.It just pisses some guys off, Cavuto added, a professional without skills.Guy just snapped her have it away and took his money back, said Dorothy with a big grin.So a broken in neck? said Rivera, mentally motion goodbye to a self-coloured set of first-edition Raymond Chandlers, ten-to-six workdays, golfing on Mondays.Cavuto snorted this time. Her heads dour around the wrong way, Rivera. What did you think it was?Seriously, Dorothy Chin said, I have to do the autopsy to be sure, but offhand thats the obvious cause. Id also severalise shes probably lucky to go that way. Shes HIV positive and it looks like the disease had developed into full-blown AIDS.How do you know that?See these sarcomas on her feet.Chin had removed one of the hookers blank space she pointed to open sores on the corpses foot and ankle.Rivera sighed. He didnt wan t to ask, but he asked anyway, What about linage loss?Dorothy Chin had done the autopsies on deuce of the previous victims and cringed a little. It was a pattern. Theyd all been terminally ill, theyd all died of a broken neck, and theyd all shown evidence of extreme blood loss, but no external wounds not even a needle mark.Cant tell out here.Cavuto had lost his cheery manner now. So we spend Christmas day survey dirtbags to limit if anyone saw anything?At the end of the alley, uniforms were still talking to the unclean baseless man who had called in the murder. He was trying to get them to onslaught for a bottle of whiskey because it was Christmas. Rivera didnt want to go home, but he didnt want to spend a day trying to recuperate out what he already knew. He checked his watch.What time was sunrise this morning? he asked.Oh, wait, Cavuto said, patting floor his pockets, Ill check my almanac.Dorothy Chin snorted again, then started giggling.Dr. Chin, Rivera said, tightening down now, could you be more precise about the time of death?Chin picked up on Riveras tone and went full professional. Sure. in that respects an algorithm for the self-possesseding time of a body. Get me the weather from last night, let me get her back to the morgue and weigh her, and Ill get you a time within ten minutes.What? Cavuto said to Chin. What? This time to Rivera.Winter solstice, Nick, Rivera said. Christmas was originally set at the winter solstice, the shortest day of the year. Its eleven-thirty now. Im betting that four hours ago the sun was just advent up.Uh-huh, Cavuto said. Prostitutes have s hitty hours is that what youre reflexion?Rivera raised an eyebrow. Our guy didnt travel farthermostthermost after sunrise, is what Im saying. Hes going to be around here.I was afraid thats what you were saying, Cavuto said. Were never going to get the bookstore open, are we?Tell the uniforms to look anyplace its dark under Dumpsters, in crawl spaces, attics anywhere.G etting warrants on Christmas day might be a problem.You wont need warrants if you get permission from the owners were not looking to bust anyone living here, were looking for a murder suspect.Cavuto pointed to the eight-story brick systema skeletale that composed one wall of the alley. This building has something like eight hundred ministorage units in it.Then you guys had better get started.Wherere you going?There was a missing person report on an old guy in North Beach a couple of days ago. Im going to check it out.Because you dont want to go Dumpster diving for v Because, Rivera cut him off before he could say the V-word, he had terminal cancer. His wife assumed he just wandered off and got lost. Now Im not so sure. Call me if you find anything.Uh-huh. Cavuto turned to the three uniforms who were interviewing the bum. Hey, guys, have I got a merry Christmas occurrence for you.The Animals decided to hold a minute memorial service for glum in Chinatown. troy weight Lee was already there, as was jactitate, who wouldnt go home to his apartment until Blues body was removed, and Barry, who was Jewish, would be coming there for dinner with his family, as was the tradition in his faith. Plus, the liquor stores in Chinatown were open on Christmas, and if you slipped some money under the counter, you could get firecrackers. The Animals were fairly sure that Blue would have wanted firecrackers at her funeral.The Animals stood in a semicircle, beers in hand, on a playground off Grant Street. The deceased was being honored in absentia in her place was a half-eaten pair of edible panties. From a distance, they looked like a bunch of wastrels mourning a Fruit Roll-Up.Id like to start, if I may, said pull. He wore a long overcoat and his hair was level(p) back with a black ribbon, revealing the target-shaped bruise on his os frontale where Jody had hit him with the wine bottle. bug out of his coat he pulled a resound the size of a tenor sax, and using a long f latboat designed for lighting fireplaces, he sparked that magnificent mama-jama up and bubbled away like a scuba diver having an asthma attack. When he could hold no more, he raised the bong, poured some water on the ground, and croaked, To Blue, which came out in a perfect smoke ring, the sight of which brought tears to everyones eyes.To Blue, everyone repeated as they placed one hand on the bong and tipped a bit out of their beers.To Broo, my nigga, said Troy Lees grandma, who had insisted upon joining the ceremony once she realized there would be firecrackers.She will be avenged, said scold.And well get our get bying money back, said Jeff, the big jock.Amen, the Animals said.They had decided on a nondenominational ceremony, as Barry was a Jew, Troy Lee was a Buddhist, Clint was an Evangelical, Drew was a Rastafarian, Gustavo was a Catholic, and Lash and Jeff were heathen stoners. Gustavo had been called in to work that day because someone had to be in the store as long as the front was solitary(prenominal) boarded up with plywood, so in deference to his beliefs, they had bought some infuriate and holders and placed a picket fence of smoldering joss sticks around the edible panty. The incense also worked within Troy and Grandmas Buddhist tradition, and Lash pointed out during the ceremony that although they have their differences otherwise, all gods like a good-smellin ho.Amen said the Animals again.And theyre handy for lightin firecrackers off of, added Jeff as he bent over an incense stick and set a string cracking.Hallelujah said the Animals.Each offered to per centum some kind of memory of Blue, but all of their stories quickly degenerated to orifices and squishiness, and no one wanted to go there in front of Troys grandma, so instead they threw firecrackers at Clint while he read from the Twenty-third Psalm. in advance they cracked the second gaucherie of beer, it was decided that after dark, three of them Lash, Troy Lee, and Barry would take Bl ue from Lashs apartment, load her into the back of Barrys station wagon, and take her out in the middle of the Bay in Barrys Zodiac. (Barry was the diver of the bunch, and had all the cool aquatic stuff. Theyd employ his spearguns to help take down the old vampire.)Lash braced himself as he opened the apartment door, but to his surprise, there was no smell. He led Barry and Troy into the bedroom, and together they wrestled the rolled-up rug out of the closet.Its not heavy enough, Barry said.Oh shit, oh shit, oh shit, Troy said, trying furiously to unroll the rug. at long last Lash reached down, grabbed the progress of the rug, and whipped it up over his head. There was a boring sound against the far wall, followed by the jingle of metal, like coins settling.The three Animals stood and stared.What are those? Asked Barry.Earrings, answered Troy. Indeed, there were seven earrings settling on the solidwood floor.Not those. Those Barry nodded toward two clear, cantaloupe-sized, gelat inlike lozenges that quivered on the floor like stranded jellyfish.Lash shivered. Ive seen them before. My brother used to work in a plant in Santa Barbara that made them.What the fuck are they? Said Troy, squinting by dint of a winoen haze.Those are breast implants, Lash said.What are those wormy things? asked Barry. There were two unmistakable sluglike blobs of something stuck to the rug near the edge.Looks like window caulk, said Lash. He spy that there was a fine blue powder near the edge of the rug. He ran his hand over it, pinched some on his fingers, and sniffed it. Nothing.Whered she go? asked Barry.No idea, said Lash.Chapter TwentyIts a Wonderful LifeGustavo Chavez had been innate(p) the seventh child of a brick maker in a small village in the state of Michoacan, Mexico. At eighteen he unite a local girl, the daughter of a farmer, herself a seventh child, and at twenty, with his second child on the way, he crossed the border into the joined States, where he lived with a cousin in Oakland, along with a spend a penny of other relatives, and worked grueling, twelve-hour days as a laborer, making enough to feed himself and send more money home to his family than he could possibly have made in his drives brickyard. He did this because it was the responsible and right thing to do, and because he had been raised a good Catholic man who, like his father, would provide for his family and no more than two or three mistresses. Each year, about a month before Christmas, he would sneak back crosswise the border to celebrate Christmas with his family, meet any new children that might been born, and make love with his wife, mare, until they were both so sore it hurt to walk. In fact, the day-dream of Marias inviting thighs would often begin haunting him around Halloween and the hapless night usher would find himself in a state of semiarousal as he swung his buttery mop, to and fro, across fifteen thousand square feet of linoleum every night.this night he was in the store alone, and he was feeling far from aroused, for it was Christmas night, and he could not go to mass or take Communion until he confessed. He was feeling deeply ashamed. Christmas night and he hadnt even called Maria hadnt spoken to her for weeks, because like the rest of the Animals, he had gone to Las Vegas, and had given all his money to the blue whore.He had called, of course, after theyd first taken the vampires art and sold it for so much money, but since then, his life had been a obscure of tequila and marijuana and the evil attentions of the blue one. He, a good man, who cared for his family, had never hit his wife, had only cheated with a second cousin and never with a face cloth woman, had been undone by the curse of the blue devils pussy. La maldicin de la cocha del diablo azul.This is the saddest, loneliest Christmas ever, thought Gustavo as he dragged his mop past the canvas doors leading into the produce-department cooler. I am like the poor cabrn i n that book The Pearl, where by obviously trying to take advantage of some good fortune, I have lost all that I care about. Okay, I did get drunk for a week and my pearl was a blue whore who fucked the chimichangas out of me, but still, pretty sad. He thought these things in Spanish, so they sounded interminably more tragic and romantic.Then there came a noise from the cooler, and he was startled for a second. He wrung out his mop, so as to be ready for anything. He didnt like being in the store by himself, but with the front windows broken out, someone had to be here, and because he was far from home, had nowhere else to go, and the union would see that he was paid double time, Gustavo had volunteered. possibly if he sent home a little extra, Maria might forget the hundred thousand dollars hed promised.There, something was moving behind the plastic doors of the cooler, which were waving slightly. The stout Mexican crossed himself and backed out of the produce department, light his mop now in quick swaths, leaving barely a hint of discoverness on the linoleum. He was by the dairy case now, and a stack of yogurts fell over inside the glass doors, as if someone had shoved them out of the way to look through.Gustavo dropped the mop and ran to the back of the store, saying a Hail Mary peppered with swearwords as he went, wondering if those were footsteps he perceive behind him, or the echoes of his own footfalls resounding through the creaky store.Out the front door and away, he chanted in his head. Out the front door and away. He nearly fell rounding the turn at the meat case, his shoes still wet from the mop water. He caught himself on one hand and came up like a sprinter, while reaching back on his belt for his keys as he went.There were footfalls behind him light, slapping bare feet on linoleum, but fast, and close. He couldnt stop to open up the door when he got there, he couldnt look back, he couldnt turn to look a second of hesitation and he woul d be lost. He exhaled a long wail and ran right through a rack of glass and gum by the registers. He tumbled over the first register in an avalanche of candy bars and magazines, many of which displayed headlines like I marry BIGFOOT, or SPACE ALIEN CULT TAKES OVER HOLLYWOOD, or vampires campaign our driveways, and other such nonsense.Gustavo scrambled out of the pile and was crawling on his belly like a desert lizard scrambling to get across hot sand, when a heavy weight came down on his back, bash the air out of him. He gasped, trying to get his breath, but something grabbed him by the hair and yanked his head backwards. He heard crackling noises in his ear, smelled something like rotten meat, and gagged. He saw the fluorescent lights, some canned hams, and a very happy cardboard elf making cookies as he was dragged down the aisle and through the doors into the dark back room of the deli like so much lunch meat.Feliz navidad.Our first Christmas together, Jody said, kissing him on the cheek giving his butt a little squeeze through his pj bottoms. Did you get me something cute?Hi, Mom, Tommy said into the phone. Its Tommy.Tommy. Sweetheart. Weve been calling all day. It just rang and rang. I thought you were going to come home for Christmas.Well, you know, Mom, Im in management at the store now. Responsibilities.Are you working hard enough?Oh yeah, Mom. Im working ten sixteen hours a day sometimes. Exhausted.Well good. And you have insurance?The best, Mom. The best. Im nearly bulletproof.Well, I suppose thats good. Youre not still working that horrible night shift, are you?Well, sort of. In the grocery business, thats where the money is.You need to get on the day shift. Youre never going to meet a clear girl working those hours, son.It was at this point, having heard Mother Floods admonition, that Jody lifted her shirt and rubbed her bare breasts against him while batting her eyelashes coquettishly.But I have met a nice girl, Mom. Her name is Jody. Shes studying to be a nun er, teacher. She helps the poor.It was then that Jody pantsed him, then ran into the bedroom giggling. He caught himself on the counter to keep from stunt flying over.Whoa.What, son? Whats the matter?Nothing, nothing, Mom. I just had a little eggnog with the guys and started to feel it.Youre not on the drugs, are you, honey?No, no, no, nothing like that.Because your father has rehab benefits on you until youre twenty-one. We can have one of those interventions if you can find a cheap flight home. I know that Aunt Esther would love to see you, even if you are strung out on the crack.And I her, and I her, Mom. Look, I just called to say Merry Christmas, Ill let you Wait, honey, your father wants to say hi. go.Hey, Skeeter. Frisco turned you into an ass bandit yet?Hi, Dad. Merry Christmas.Glad you eventually called. Your mother was worried sick about you.Well, you know, the grocery business.You working hard enough?Trying. Theyre cutting back on our OT union will only let us work sixty hours a week.Well, as long as youre trying. Hows that old Volvo running?Great. Like a top. The Volvo had burned to the wheels his first day in the City.Swiss sure can build some cars, cant they? Cant say much for those little red pocketknives they make, but sonsabitches can build a car.Swedes.Yeah, well, I love the little meatballs too. Look, kid, your mothers got me deep-frying a turkey out in the driveway. Its starting to smoke a little. I probably oughta should go check on it. Took an hour to get the oil up to travel rapidly its only about ten degrees here today.Yeah, its a little cayenne pepper here, too.Looks like its starting to catch the carport on fire a little. Better go.Okay. Love you, Dad.Call your mother more often, she worries. Holy cats, there goes the Oldsmobile. Bye, son.A half hour later they were sipping coffee laced with Williams blood when the doorbell rang again. This is getting irritating, Jody said.Call your mom, Tommy said. Ill get it.We should get some sleeping pills knock him out so he doesnt have to drink all that booze before we bleed him.The doorbell rang again.We just need to get him a key. Tommy went to the console by the door and pushed the button. There was a seethe and the click of the lock at street level. The door opened William coming in to settle on the stairs for the night. I dont know how he sleeps on those steps.He doesnt sleep. He passes out, said the undead redhead. Do you think if we gave him peppermint schnapps the coffee would have a minty holiday flavor?Tommy shrugged. He went to the door, threw it open, and called down. William, you like peppermint schnapps?William raised a grimy eyebrow, looking suspicious. You got something against scotch?No, no, I dont want to mess up your discipline. I was just thinking of a more balanced diet. Food groups, you know.I had some soup and some beer today, William said.Okay then.Schnapps gives me mint farts. They scare the sinfulness out of Che t.Tommy turned to Jody and shook his head. Sorry, no way, minty farts. Then to William again Okay then, William. I gotta get back to the little woman. You need anything? Food, blanket, toothbrush, a damp towelette to freshen up?Nah, Im good, William said. He held up a fifth of insurgent Walker Black.Hows Chet doing?Stressed. We just found out our friend Sammy got murdered in the hotel on Eleventh. Chet looked up the stairwell with sad kitty eyes, which he sort of continuously seemed to have since hed been shaved.Sorry to hear that, Tommy said.Yeah, on Christmas, too, William said. Hooker got killed across the street last night, same way. Neck was snapped. Sammy has been sick for a while, so he splurged on a room for the holiday. Fuckers killed him right there in bed. righteous goes to show you.Tommy had no idea what it went to show you. Sad, Tommy said. So how come Chets show but youre not?Chet doesnt drink.Of course. Well then, Merry Christmas to you guys.You, too, said William , toasting with his bottle. whatever chance of a Christmas bonus, now that Im a full-time employee?Whatd you have in mind?Id sure like a gander at Reds bare knockers.Tommy turned to Jody, who was shaking her head, looking pretty determined.Sorry, Tommy said. How about a new jumper for Chet?William scowled. You just cant bargain with The Man. He took a drink from his bottle and turned away from Tommy as if he had something important to discuss with his huge shaved cat and couldnt be bothered with management.Okay then, Tommy said. He closed the door and returned to the counter. Im The Man, he said with a big grin.Your mom would be so proud, Jody said. We need to go see about Elijah.Not until you call your mom. Besides, hes waited this long, its not like hes going anywhere.Jody got up and came around the breakfast bar and took Tommys hand. Sweetie, I need you to play what William just said back in your mind, really slowly.I know, Im The ManNo, the part about his friend being killed b y a broken neck, and how he has been sick, and how someone else was killed the night before, also by broken neck. Ill bet she was sick, too. Sound like a pattern youve heard before?Oh my God, Tommy said.Uh-huh, Jody said. She held his hand to her lips and kissed his knuckles. Ill get my jacket while you fluff up your little brain for traveling, kay?Oh my God, youll do anything to get out of calling your mom.